Have you ever stopped and wondered if you are aiming too high—and whether it’s worth the time, energy and effort chasing “impossible” dreams? I mean, why not aim at an easier target—something you’re sure to hit? Why not set your aim lower so as to increase the probability of success?
Why own the restaurant when you can enjoy life as the executive chef? Why operate the studio, pay rent and utilities when you can simply be the talent that comes and goes as you please? Why become an entrepreneur when you can enjoy a work-life “balance” working for an established company?
Here’s the interesting thing about life. Because you lower the target, it does not mean that success is guaranteed. Regardless of the role, or the scope or level of difficulty of the task or occupation, you still have to put in the work in order to experience the desired outcome. For example, someone training to be an astronaut has to be just as disciplined and committed as a professional pet-sitter.
You might be tempted to think that pet-setting requires very little skill and consists simply of showing up and watching someone else’s pet. But there is much more to this occupation than meets the eye. As a professional pet-sitter, you are expected to be licensed, bonded and insured; be pet first aid certified; know how to reduce pet anxiety and help pets adjust to different environments; understand how vaccinations work and how to minimize pets’ exposure to illnesses and parasites; and be familiar with how to deal with humans in different settings.
Aiming high has never been about achieving an external outcome.
Whenever you have thoughts about dreaming or thinking smaller, that is when you should aim higher. I am convinced that in order to experience unparalleled success, you must replace your small picture of success with a ridiculously impossible picture of success.
There are some days when I just want to pull my hair out for missing the impossibly high targets that I have set for myself. Every new day brings with it a new miss. Every new day is another “No.” Every new day is, “Sorry, I can’t help you.” Every new day is, “Uh…I’m not really interested.” Every new day is, “I don’t think that’s gonna work, you might want to try something else.”
But it is during those “misses” that you ought to take a deep breath and remind yourself that you were not born to live an average existence. This is when you remind yourself that greatness requires sacrifice—it demands everything!
I have come to realize that aiming high has never been about achieving an external outcome. No, no. My journey, your journey has always been about aiming for something higher within.
So, each day that you’re off target, rather than allow dejection to set in, simply do the complete reversal of what is expected. Move your target higher until you hit the mark— understanding that every new level of your life demands a better version of you.