More and more jobs and professional agencies are social screening and using people’s social media profiles to determine the type of team members and partners they want to join their companies, networks and communities.
Your social media presence (including blogs & vlogs) should tell others what you do professionally. Think of your social media profile as snapshots of your life.
Not only should your social media profile (SMP) read like a resume, it should also capture something unique and compelling about you.
Does your SMP show how you are converting your experiences and skills in a manner that add value to others? Does your SMP give evidence of your ability to create original and high-quality content?
Is your SMP emphasizing the importance of community, interconnectedness, interdependence and plurality? Does your SMP demonstrate critical thinking and problem-solving skills? Does your SMP exude positivity and inspire others?
If you desire to enter into strategic partnerships or open the doors to new professional opportunities, it is important that you create a digital footprint that is consistent with your authentic self and real-world values, and one that is uniquely compelling to decision-makers and influencers.